Monday, January 26, 2015

Panerai Launches New Submersible Model Made from Carbon Fiber



http://www.businessweek.com/articles/2015-01-20/panerai-makes-19-500-watch-with-a-carbon-fiber-composite-normally-used-in-car-brakes
Panerai PAM-616 Luminor Submersible 1950 Carbotech 
 Source
Lovers of the elegant but rugged Panerai watch company should rejoice. Panerai has just launched a new Luminor Submersible design completely unlike its previous models: it is made out of carbon fiber. Bloomberg Businessweek has reported on the Panerai PAM-616 Luminor Submersible 1950 Carbotech; a long and unfortunate name for a revolutionary new luxury wristwatch.

Traditionally, Panerai Luminor watches, while exquisitely crafted, have been made from more common materials for watch making, such as gold, silver, and stainless steel. This new line uses a type of carbon fiber material never previously used in watch making. While this is a much more difficult material to shape, Panerai has pulled it off, rendering an exquisite timepiece that is to the exact dimensions of its previous Luminor Submersible line.

The carbon fiber adds a striking ripple effect to the body of the watch. The ripples are created where layers of carbon fiber were pressed against one another, and then cut at a flattering angle to create rounded lines. The addition to the Submersible line is quite fitting, given that the carbon fiber ripples are somewhat evocative of the shadows cast by ripples of water. The timepieces feature a rubber strap. Should this wear out, or should the owner wish to add a little more color to the otherwise very somber looking piece, replacement straps can be obtained through the manufacturer or from third-party makers like RubberB. RubberB wrist straps are made to precisely fit the luxury watches for which they are made, but unlike their OEM replacement rivals, many feature unique colors that could be ideal for this otherwise somewhat somber looking $19,500 wristwatch.

The Panerai PAM-616 Luminor Submersible 1950 Carbotech features the P.9000 movement, one of Panerai's entry level in-house movements. It is automatic and has a 72 hour power reserve. Just a few years ago, entry level watches like this would have used inexpensive movements from external suppliers, so the move to in-house movements, even for entry level watches, demonstrates Panerai's commitment to luxury throughout its entire line.

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